IMAX
During my tenure at IMAX®, I had the privilege of contributing to a diverse array of projects spanning various aspects of the company. While my primary focus was on film-related initiatives, I also played a pivotal role in internal projects aimed at bolstering IMAX®’s brand identity and optimizing existing assets for enhanced legibility. Following a corporate rebrand, I helped expand on the new guidelines and implemented them by redesigning assets to abide by the new standards while maximizing legibility and visual impact.
Additionally, my role extended to international marketing initiatives, where I played a key part in projects aimed at expanding the company’s presence into emerging markets. Collaborating closely with the Art Director, one of our key projects involved conceptualizing advertisements tailored for new international markets. Although specifics cannot be disclosed due to confidentiality agreements, these projects were instrumental in extending IMAX®’s presence into emerging markets and driving audience engagement worldwide. Furthermore, I collaborated on the conceptualization of theater entrances, or ‘portals,’ which serve as immersive entryways for theatergoers. My contributions to the project included developing innovative concepts and designs to create memorable and engaging experiences.
Overall, my experience at IMAX® encompassed a wide range of creative endeavors, from conceptualizing theater entrances to crafting international marketing materials. Collaborating with the Art Director and other team members, I was able to make significant contributions to the success of these projects and the overall IMAX® brand.
Services:
• Design (Print/Digital)
• Production Design
• Conceptualization
• Sales Marketing Collateral
• Photo-Retouching
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